Picture credit score: 100 Thieves
100 Thieves CEO Matt ‘Nadeshot’ Haag has introduced Rachel ‘Valkyrae’ Hofstetter and Jack ‘CouRage’ Dunlop as co-owners of the model.
Each Hofstetter and Dunlop joined the organisation initially as content material creators — Hofstetter in 2018 and Dunlop in 2019.
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In an announcement video posted on YouTube, Haag, Hofstetter, and Dunlop focus on their journey along with 100 Thieves, culminating with Valkyrae’s and CouRage’s co-ownership.
Haag stated: “This was a very long time coming for the historical past of 100 Thieves. You guys have invested your complete careers, what you’ve constructed up till this level, so thoughtfully and so collaboratively with this organisation, and I don’t assume there’s any better honour than to welcome you guys as co-owners of this unbelievable group that we’ve constructed collectively.”
“It’s completely unbelievable,” Hofstetter stated within the video. “You guys understand how I began. I imply, I used to be working three jobs, I used to be working at GameStop. I had my little Instagram account, they [co-workers] informed me to start out streaming and that was like, six or seven years in the past?!
“… Trying again, it’s been such an extended journey, and now to be not only a co-owner however a feminine co-owner. Like, how did this even occur? It simply looks like the whole lot performed out unbelievably nicely.”
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Simply this week, the organisation introduced their latest line of attire together with the model’s first foray into blockchain backed non-fungible tokens (NFTs), along with the org’s latest partnerships with Really Laborious Seltzer and Twisted Tea Laborious Iced Tea.
Esports Insider says: That is extremely inspiring information for content material creators throughout the esports and gaming ecosystem. The expansion each CouRage and Valkyrae have skilled within the final months has been unbelievable. Now with better stakes within the firm’s successes, it’ll be attention-grabbing to see the pair’s degree of involvement on the enterprise aspect of issues.