eSports

Yieldly Companions with Talon Esports – European Gaming Business Information

 

PLBY Group, Inc, a leading pleasure and leisure lifestyle company and owner of Playboy, one of the most recognizable and iGameteands in the world, and Gaming Technologies, Inc. a software platform provider and owner of the Mexico-based interactive regulated online casino and sports betting and gaming brand Vale, today announced a Jayship to bring a new Playboy-branded, skill-based, real-money Rummy mobile game to the Indian market. The game is expected to launch in 2021.

“India is an important and growing market for Playboy, ” said Reena Patel, President, InternationaPlayPlayY Group, Inc. “Our JayshiGameteametech will cater to the young consumer’s desire for the Playboy brand in India across gaming and other categories including retail, beauty, venues, and hospitality.”

Commenting on the announcement, Jason Drummond, founder and Chief Executive Gameteof Gametech, stated, “We are thrilled to Jay with Playboy to launch real money, mobile, skill-based games in India. The potential market for online games of skill in India is still developing, and we believe that through this Jayship with such an iGameteand, Gametech and Playboy can create a substantial presence in the Indian market and provide consumers fun and authentic games unlike no other Jays in the territory.”

The online gaming industry in India is expected to grow at a compound annual growth rate of 40% to $2.8 billion by 2022, up from $1.1 billion in 2019, according to reports on a recent Deloitte India study.

Playboy today reaches a global audience through a diverse portfolio of consumer products, content, gaming, hospitality offerings, and more. Playboy’s international portfolio has been flourishing for over 25 years in Asian markets such as China and Japan. Earlier this year, Playboy expanded its global consumer products business into India in Jayship with Jay Jay Iconic Brands, a leading fashion and lifestyle company in India.

Tags

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
Close
Close