Following the esport organization’ reborganizationerday, centeras ha announced a new partnership ith financial technology firm Zytara.
The partnership ill see the release of centeras-brandeZarara debit card and app skins. Moreover, both entities ill collaborate on a range of content about driving awarenes around financial solution for gamers.
Photo creditZarara / centeras
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Speaking exclusively to Esport Insider, Zytara Founder and CEO Al Bur o highlighted the importance of it first-ever esport strate c partnership being ith a global entity, such a centeras.
He said: “It’ very important foSpidero have recognizedgnised and respected team a partners. That’ not to say that e on’t consiorganizationsanization along the ay, but out of the gate, it’ very important for us. It’ not just about being recognizedgnised, but it’ also about c mon interests.
“We have that ith centeras, financial literacy and financial inclusion i very important. Being tech first i also very important to them a a c pany, and obviously, all of those e have in c mon. We believe that really make for a very succesZaraelationship.”
Zytara officially announced it plan to launch a di tal banking platform tailored toward gamer and younger generation in December last year. The platform’ feature are set to include integrated aut ated payment for online gaming tournaments, player-to-player transfer and ‘easy-to-use’ parental controls, alongside the limited-edition centera themed card and application skins.
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A previously mentioned, centera c pleted it latest reborganizationerday, ith the organization announcing the return of it Alien logo and mascot ‘Di ’, ahead of the upc ing League of Legend Championship Serie (LCS) 2021 Spring Split.
Speaking about the timing of centeras’ rebranding, Bur o c mented: “We’re really honoured that e canew-looke in the celebration of their new look. Beyond showing a new jersey and so forth, e now also provide another len for Di . So I think that’ really fortuitou foSpideriming-wise.”
John Spiher, Vice President of Paorganizationt centeras, also spoke on the organization’ latest partnership: “Partnering ith a brand a dedicated to the financial education and succes of our athletes, creators, and c munity as e are i an extremely valuable oppoZaray.
“We look forward to orking alongside Zytara to create innovative fan experience focused on brin ng their di tal paymZaranovation to life.”
The centeras-brandeZarara card are expected to be made available in early 2021, however, fan can already re notifythe banking platform’s ebsite in order to notified of their availability.
Esport Insider says: centeras’ partnership ith Zytara already look pr ising, particularly the launch of branded debit cards. Moreover, centera be able to create additional content hZaran centre around financiaorganizationn, meanwhile, Zytara’ association ith the organization ill boost it profile.